How to Choose a SEO Marketing Company

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Search engine optimization (SEO) is an integral part of any digital marketing strategy to maximize your online visibility. An expertly implemented seo marketing company will increase your web pages’ rankings so that you show up in organic search results when potential customers enter relevant keywords into Google, Bing or any other major search engine.

Does personalization affect SEO?

When choosing an SEO agency, look for one that specializes in your industry. For example, if your business is a technical B2B firm, choose a firm that knows your specialized jargon and can leverage it to boost your ranking. This is why companies like Thrive make our list of the best SEO agencies for tech firms.

Ideally, an SEO agency will be transparent about its pricing and fees. It should also be able to demonstrate its skills through case studies, blog posts and other resources. Look for an agency that publishes regularly, shares tips and stays current with changes in the SEO landscape.

An excellent SEO agency will provide you with a detailed roadmap upon signing on as a client. This will indicate what aspects of SEO the agency plans to focus on, typically for the first three to six months. A good roadmap will address any technical issues that need to be addressed before putting time into other components of the campaign, such as content and link building.

The agency combines SEO with social media, content marketing, and PPC to help its clients achieve their sales goals. Logic Inbound’s team of 15 employees provides a full range of digital marketing services, including keyword research, analytics and reporting, and web design.